CAROUSEL
ACRONYM: CAROUSEL
ABOUT: CAROUSEL project creates a "Marketplace of up-cycled products" by piloting approaches and solutions that increase the level of circular lifestyles in small villages and leads to behavioral changes of citizens, enterprises and local public authorities. This is the proposed response to a common challenge of the Adrion area where towns and villages are resource-intensive consumption centres that need a transition to circularity as a green solution. By now for Local Authorities, circularity is still a weakly applied concept and circular models only remain a niche of possible solutions. For SMEs, uncertain financing of circular business models that are not necessarily oriented towards growth is one reason for not investing, and consequently consumers lack an easily accessible offer of alternative and innovative forms of consumption. On the other hand, citizens are already open to Circular Economy sustainable measures that benefit the environment and sustain the quality of life. Challenges on this scale need to be addressed transnationally and beyond the borders. CAROUSEL realizes: - a Transnational Action Plan adopted by a transnational community; - the CAROUSEL MarketPlace running both online and offline. The project works in 6 Countries by involving and addressing small villages (like small islands and small internal rural municipalities) and it reaches the whole ADRION area (and beyond) when the Marketplace is launched and fully operational. Through the creation of local circular ecosystems, CAROUSEL promotes and tests an advanced up-cycling process. The marketplace, as a whole, is designed and built by "tracking" all the phases of such process: i) incoming material (provided by the involved municipalities) ii) upcycling process (undertaken by the involved companies and designers) iii) marketing phase (supported by the influencers and performed through the Marketplace itself) iv) sales (addressed to the general public and to the public sector, for achieving green public procurement objectives). For each product the platform gives evidence of the "CERTIFIED" upcycling process (through a "representation of the traceability" of the upcycled resource, by closing the "circle"). Strong cooperation and jointly developed strategies bring these solutions in the Adrion region. The novelty stays in the creation of a community involving all the relevant actors of the "circle", acting on the CAROUSEL MarketPlace as providers of the resource (Local authorities), transformers (creative designers and innovative manufacturers, SME), influencers and facilitators (intermediates), buyers/consumers (either private or public).
PROGRAMME PRIORITY AND SPECIFIC OBJECTIVE 2. Supporting a greener and climate resilient Adriatic - Ionian region SPECIFIC OBJECTIVE RSO2.6: Supporting a greener and climate resilient Adriatic - Ionian region
Project Coordinator: 1. Municipality of Gerace, Italy
Project Partners: 2. EMBAWO, Italy 3. Dynamics - Idea - Space (DIPSTOR), Slovenia 4. Foundation for Management and Industrial Research - MIR, North Macedonia 5. Network of the Insular Chambers of Commerce and Industry of the European Union, Greece 6. Science and Technology Policy Research Centre, Institute Mihajlo Pupin, University Belgrade, Serbia 7. Scientific Research Centre Bistra Ptuj, Slovenia 8. Association for Responsible and Sustainable Development (UZOR) 9. Municipality of Chalki, Greece 10. Regional agency for spatial and economic development of Raski and Moravicki Districts LLC Kraljevo, Serbiaenter project data
Program/Call: IPA ADRION 1st Call for Proposals Project budget in EUR: 1.301.353,40 INTERREG funding in EUR: 1.106.140,36 Project duration: 36 months (01/08/2024-31/07/2027)
This project is supported by the Interreg IPA ADRION programme under the Interreg Funds (European Regional Development Fund and IPA III)
Project website: https://carousel.interreg-ipa-adrion.eu/ Project Facebook page: https://www.facebook.com/CarouselAdrion/
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